Joico Defy Damage Protective Shield – 100ml
R730.00
Joico Defy Damage Protective Shield will guard against thermal & UV damage.
A true damage defense hero against the harsh effects of daily styling and exposure to UV and environmental pollution. Also helps prevent damage and guards against color fade for beautiful, vibrant, healthy-looking hair. Used prior to styling, hair is fortified inside and out.
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Description
Joico Defy Damage Protective Shield – 100ml:
Joico Defy Damage Protective Shield will guard against thermal & UV damage.
A true damage defense hero against the harsh effects of daily styling and exposure to UV and environmental pollution. Also helps prevent damage and guards against color fade for beautiful, vibrant, healthy-looking hair. Used prior to styling, hair is fortified inside and out.
Cutting-edge technology, merged with powerful protectants, join forces to create hair that’s brilliantly resilient and healthy-looking.
WHY YOU WILL LOVE IT:
- Instant, daily protection from damaging heat, UV and environmental exposure
- Makes hair 4X more resistant to breakage during heat styling
- Protects against color fade
- Leaves hair soft, shiny and looking-healthy
- Certified PETA Global Animal Test–Free
HOW TO USE:
Apply small amount to damp hair prior to blow-drying and style as usual.
KEY INGREDIENTS:
- PROTECTIVE LIPID
The exact kind found in healthy hair—acts as the first line of defense to help prevent thermal, chemical, styling, and UV damage. Results are visible with the very first application. - MORINGA SEED OIL
A protective protein found naturally in hair, actively seeks out damage and helps repairs hair by replacing lost proteins. The result? Stronger, healthier-looking locks. - ARGININE
A smart-bonding molecule with both positive and negative sites, helps to strengthen hair bonds and encourage bond renewal. - SMARTRELEASE TECHNOLOGY
Our one-of-a-kind liposome delivery system packs a punch by continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.










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